Hydrogen Utopia and Ethical Fashion Group turn fashion into energy

How EFG and HUI aim to find a fashion pollution solution by converting fashion waste into hydrogen

Hydrogen Utopia

Author: House of Eden

  • EFG and HUI partnership to tackle fashion pollution
  • Conversion of textile waste into hydrogen
  • Plastic and polyester become cleaner fuel

The “Ethical Fashion Group” (EFG) enters into a partnership with the company “Hydrogen Utopia International” (HUI). With the aim of developing a sustainable and innovative solution to fashion pollution.

EFG connects 60.000 fashion companies in 140 different countries with sustainable suppliers. HUI fights against the environmental burden of plastic waste by converting non-recyclable plastic waste into alternative energy sources that do not depend on the use of fossil fuels. Other strategic partners of HUI are Electron Thermal Processing and global industrial gases and engineering company Linde plc.

EFG and HUI turn polyester into hydrogen

The collaboration between EFG and HUI enables fashion and textile manufacturers to save non-recyclable polyester or polyamide blend textiles from incinerators and landfills and convert them to hydrogen instead. The technology developed by HUI will be made available to EFG's partner companies. The hydrogen obtained is then used as a fuel, for example for hydrogen cars.

Harold Tillman, co-founder of EFG, is best known as the former head of British fashion houses Aquascutum and Jaeger, and as a former chairman of the British Fashion Council. In 2010 he was made a CBE for his contribution to the fashion industry, raising him to British nobility. Undoubtedly, the synergy between fashion and energy heralds a new revolutionary phase in environmental protection.

Hydrogen as a positive energy carrier

Hydrogen is one of the cleanest energy sources in the world because it has hardly any negative impact on the environment. Only heat and water are produced during production - emissions therefore remain low. In contrast to the production process of biofuels, the conversion process does not use any land or agricultural land.

Looking to the future, hydrogen can therefore be part of long-term alternatives and solutions. However, the costs of the manufacturing process are not negligible and it remains to be seen whether the Fashion Pollution project by EFG and HUI can also be a mass-market solution for the fashion industry.


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