STREETWEAR

Expression of urban life, identity and status symbol. Streetwear can do a lot, it inspires and currently dominates the high-end catwalks of the fashion capitals. Find out everything about the mega fashion trend here.

Is Digi-Couture the future of sustainable fashion?

In the age of technology, digital fashion is perhaps the answer to the necessary change within the fashion industry. Interview with Michaela Larosse, Head of Strategy at The Fabricant

Gamified Luxury puts users in a parallel universe

Gamification creates a new world of fun, technology and profit - everything about the new attraction and how the trend can be used for positive development

Time to Shine: 6 future trends in the jewelry and watch industry

With a State of Fashion special edition, BoF and McKinsey show 6 disruptive trends that will shape the jewelry and watch industry until 2025

News: Adidas x Allbirds co-creation for the lowest-emission sneaker

 Collaboration instead of competition is the name of the game at Futurecraft.Footprint - the sneaker with the lowest CO2 footprint to date

Can future material innovations solve sustainability issues?

In order for sustainable companies to have a major impact on the market, the scalability of sustainable fabrics is necessary. But at the moment the supply chains are not aligned for this. By Christopher Snyder, Material Design Expert

News: Nike launches “Refurbished” 2nd life footwear programme

With its circular programme called Refurbished, the sportswear brand is giving shoes a second life

Sustainability Gap: BoF benchmarks largest fashion company's sustainability performance

The Business of Fashion sustainability index measures the sustainability gap and sets new standards for fashion groups

News: Adidas classics are coming back as vegan and sustainable versions

The iconic sneakers are coming back in a sustainable version: This year Adidas wants to bring vegan shoes made of mushroom leather to the market

The State of Fashion 2021 marks a new chapter for the world of fashion

A year of colossal change for fashion companies - BOF and McKinsey show how the Corona crisis changed the fashion landscape forever

Greenstyle founder Mirjam Smend on collections in line with the zeitgeist

The principle of the fashion industry “more and more”, “always cheaper” led to a lost appreciation for fashion. Now a turnaround is required: Let's make eco the new normal

Artificial intelligence and its advantages for fashion

AI in fashion modifies shopping for customers and manufacturers. That's what the Artificial Intelligence trend is all about

Fashion Forward: These are today's sneaker trends

Due to the growing relevance of the streetwear scene, sneakers have become a status symbol. Here are the top sneaker trends 2020

News: PANGAIA protects marine ecosystems with "Coral Reef Collection"

 The sustainable label PANGAIA is launching a new collection to draw attention to the threat to coral reefs and actively promote their protection

Unisex from head to toe - these are the brands to watch

Unisex is a movement in tune with the times - away from categorizations and towards flowing boundaries. We show our top labels for unisex clothing

On The Go: 10 sustainable backpacks for every occasion

Sustainable, minimalist backpacks are functional, environmentally friendly and even really chic! Here's what to look for and where to get them

News: Y / Project launches sustainable "Evergreen" collection

 The "Evergreen" Capsule Collection by Y / Project consists of the most popular parts of the Parisian label. Produced sustainably to promote environmental protection

Cruelty-free it-pieces: Vegan belts for men and women

More and more consumers are committed to animal welfare and are calling for vegan accessories. We show functional and stylish must-haves: vegan belts

Streetwear - How the hype creates new identities but also criticism

These are the hurdles the fast-growing streetwear division has to deal with, when it comes to sustainability

Fashion Industrie and COVID-XNUMX: Anna Wintour predicts a change in values

In an interview with Naomi Campbell, the editor-in-chief of US-American Vogue shared her thoughts on the fashion industry and Coronavirus

The 10 best denim brands - sexy & sustainable jeans

The denim trend has become an integral part of the fashion world. What few people know is that the manufacture of jeans fabrics has an enormous negative impact on our environment. We show the 10 best brands for sustainable jeans

Sustainable sneakers - these brands wear the stars

Sustainable sneakers that are stylish - these are the luxury objects of our time. Many stars already rely on fair trade shoes from Veja, McCartney and Co

Ralph Lauren and his strategy for sustainability - "Design the Change"

The luxury house responds to the topic of environmental protection and publishes its Global Citizenship & Sustainability Report on June 12th. Like many other fashion houses, it reveals its sustainability goals

Meghan Markle and her sustainable style

Since she has been part of the royal family, all eyes have been on Meghan Markle. Especially on their style of clothing. We show the Duchess of Sussex's favorite sustainable brands

Stella McCartney - High & Ethical Fashion

High fashion can be environmentally friendly, elegant and sexy. More and more designers and fashion companies are showing this today. The path to ethical fashion requires rethinking at all levels

Kelly Slater - his sustainable label Outerknown

Surfer legend Kelly Slater is expanding with his sustainable label Outerknown. The label relies on minimalist designs and innovative fabrics

Interesting facts, brands and trends all around streetwear

Wide hoodies, bomber jackets, sneakers and caps - streetwear has developed from a subcultural style to hype and the expression of identity for entire generations. Streetwear currently dominates not only the catwalks of urban labels, but also those of the high fashion giants and inspires stars from all industries and age groups. Discover everything worth knowing, brands and trends around streetwear here.


Hype: collaborations between streetwear labels and high fashion institutions

Exclusive streetwear from premium labels such as Off-White or Balenciaga are status symbols, fill social media feeds and reclassify luxury. In addition, collaborations between urban streetwear labels like Supreme and high fashion institutions like Louis Vuitton. We show how the streetwear movement is mixing up and revolutionizing the fashion world and not only inspiring but also pulling other industries.


Streetwear with ethical and environmental protection standards

In addition, everything related to the launch of new collaborations and collections as well as general streetwear news. In particular, the focus is on sustainable capsule collections, positive commitments, ethics and environmental protection. More and more labels understand how to harmoniously reconcile both mega topics - streetwear and sustainability.